If you get USD 500 worth groceries space every year
for 1 whole year, how you will feel? It will give you huge save I know. Thought
recently government rules became very strict but FreebieDad brought this opportunity for them who are needy and low income. You just
have to enter the site and follow the instruction step by step.
First Step Towards My Dream!
Thursday, February 16, 2017
Free Groceries For 1 Whole Year
Not enough space to keep store your foods? If get free
groceries with one year validity? Yes this video will give you the
opportunities to get free groceries for one year. Still there have lot of spaces.
I am using my free spaces since last month. Just wants to share this
opportunities to all of you. If want to know more, don’t heisted to drop your message
in comment box.
Monday, November 26, 2012
Sunday, September 9, 2012
What Is SEO?
Now a day a big
question or discussion in going on “What is SEO“? If you’re relatively new to
the world of search marketing, you may have heard the term “SEO content” being
thrown around in marketing meetings. Though I am not SEO expert and not demanding
I have vast knowledge about SEO. From Online source I gathered some information
and summarized to share with all of you. It will give you a basic idea.
This beginner’s
guide is designed to answer three questions:
- What is “SEO”?
- What types of SEO are there?
- How to develop SEO content?
What Is "SEO"?
SEO is the
abbreviation for Search Engine Optimization. It is basically the process which
increase’s a websites ranking position in the search engines. It is basically
to know how Google works and what which of Google’s buttons to press to get
your site ranking higher in the search engines.
To understand what
marketers mean by SEO content, it’s helpful to break down the phrase into its
component parts:
“SEO” refers
to search engine optimization, or the process of optimizing a website so that
people can easily find it via search engines like Google.
By “content,” we
mean any information that lives on the web and can be consumed on the web.
So, putting these
two concepts together: SEO content is any content created with the goal of
attracting search engine traffic.
I’m not going to
tell you everything you need to know about optimizing your content for search
engines here; but here’s a super-quick refresher on what you’ll need to do in
order to SEO your web content:
Keyword Research: Keyword research is
one of the most important, valuable, and high return activities in the
search marketing field. Ranking for the "right" keywords can
make or break your website. Through the detective work of puzzling out
your market's keyword demand, you not only learn which terms and phrases
to target with SEO, but also learn more about your customers as a whole.
It's not always
about getting visitors to your site, but about getting the right kind of
visitors. The usefulness of this intelligence cannot be overstated - with
keyword research you can predict shifts in demand, respond to changing market
conditions, and produce the products, services, and content that web searchers
are already actively seeking. In the history of marketing, there has never been
such a low barrier to entry in understanding the motivations of consumers in
virtually every niche.
Keyword Optimization: The art of
choosing the correct keywords is one of the most important things related
to search engine optimization. Before you start optimizing your site for
the search engines, you should spend some time in figuring out exactly
what keywords, or what keyphrases, you are going to target. Search engines
are an excellent source of traffic, but in order to utilize them to their
full potential, some effort is required. What you should do is not to rush
things. Sit down; open up your favorite text editor in one window and your
site in another. Read through the first page of your site. When you have
read it, stop to think. What is this page about? Which of the words that
appear in the document describe the contents of the page accurately? What
kind of words or phrases would someone use if he was using a search engine
and trying to find documents like this?
Content Organization: The content on
your site should be organized in a logical way. This is not only good for SEO;
it also helps visitors on your site find other related content easily.
(The longer they stay on your site, the better.)
Content Promotion: Increase visibility
to new content you create by sharing it on social networks and building
links to your content (both internally and from external sites).
A
Quick Word on Intentions
It’s
important to keep in mind that if search engine traffic is
your only goal, your results will probably suffer. In order to please
both the search engines (who will reward you with high rankings over time) and
potential customers and return visitors, you need to offer value above and
beyond search engine optimization. In other words, don’t produce “thin” content
that ranks and get clicks, but doesn’t provide any additional value to the
search engine user. Sites that promote “thin,” low-value content run the risk
of being penalized by Google; they also tend to have high bounce rates and low
conversion rates.
What Types Of SEO Content Are There?
SEO
content can include any of the following:
Product
Pages – These are the bread and butter of any retail e-commerce site. A
good product page can serve as both SEO content and a PPC landing page.
Blog
Posts – A blog is one of the easiest ways to create a regular stream of
SEO content. In general, blog posts are more engaging and more likely to
attract links than product pages, so they can be a great way to build some
authority for your site. (Keep in mind that blogs are very flexible, and you
can use them to host any of the below types of content in this list.)
Articles –
Think news article, interview, or feature piece. This is the main kind of
content you’ll find on most newspaper- or magazine-style websites.
Lists –
A list is really just a kind of article, but framing it as a list (such as “10
Ways to Lower Your Energy Bill” or “101 Things I Hate About Google”) makes it
easier to scan. These types of titles also seem to be more clickable when found
in search results or in social media feeds.
Guides –
A guide is a longer piece of content that explains in detail how to do
something. (Guides are often broken up onto multiple web pages, though it’s a
best practice to allow users to view
long content as a single page if they wish.) You can post a full guide
on your website, or you can post a summary or excerpt, requiring visitors to
fill out a registration form to read the full guide. This can be a good way to
generate leads, but keep in mind that putting up a registration wall will
likely reduce the amount of SEO traffic you can drive to that guide.
Videos –
In general there are fewer videos on the web than pages of text; consequently,
it can be easier to rank on the first page for a competitive keyword by
creating a video instead of an article. Depending on what type of site or
business you run, videos can be a great way to attract and reach an audience.
Consider creating video tutorials of how to use your products. Or illustrate a
process that is related to your business – for example, a plumber could make a
video showing how to unclog a sink. (A note on SEO: You might consider including
a text transcript of your video. Here are some additional tips
for optimizing videos.)
Infographics – Infographics,
or large-format images that contain a lot of data (often in the form of graphs
or charts) on a single subject, can rack up a lot of page views and links.
However, because so much of the content is embedded in the image and therefore
not readable as text by search engines, it’s important to carefully optimize
the rest of the page. (Here
are some tips for doing so.)
Slideshows –
A slideshow is a way to display a series of related images. Sometimes pictures
are more important than text – say you’re trying to show what all the stars
wore to the Oscars. Here again, SEO of your title, captions, image file names
and so on is important because there is less for the search engines to “read.”
Glossaries –
I swear more people use Google to look up terms than they use a dictionary. (Do
you even know where your dictionary is?) If you work in a specialized industry,
a well built-out glossary can be a good way to capture some search traffic.
Think cooking terms, medical terms, fashion terms, architectural terms …
Directories –
A directory is a useful taxonomy of links to sites or resources around a given
topic. For example, a perfume blog might create a directory of places to buy
perfume, from major department stores to independent shops around the country.
These
are just some of the basic types of SEO content, but don’t let this list limit
you – the possibilities are virtually endless.
How To Develop An SEO
Content Strategy?
If
you’ve been producing content in a haphazard manner, hoping and praying that
some of it eventually ranks, it’s time to buckle down and commit to a more
methodical SEO content strategy.
Here
are four steps to defining and refining your SEO content strategy:
Define
your goals
First,
determine your goals as a website or business. Are you looking to drive sales
through your website? Do you monetize your site via ads and therefore just want
to increase traffic and return readership? Your goals will determine what types
of content you should focus on.
If
you’re primarily trying to drive product sales, your primary focus should be
attractive, informative product pages that are optimized for both search and
conversions. Your secondary focus could be helpful blog content that
illustrates when and how to use your products, linking to those pages where
relevant (it’s best if your blog is not entirely self-promotional, though).
If
your site operates on an advertising model and the goal is to attract new
readers through search, you’ll want to focus on rich content (such as long-form
articles or video resources that are informative, entertaining or both) with
“stickiness” (“sticky” content keeps visitors on your site longer or encourages
them to return).
Consider
your audience
Know
your audience – surveys and your analytics software can help you get a better
picture of your typical visitor or client. Consider developing marketing
personas, or characters that represent your ideal site visitors and customers.
Then think about what kinds of content those personas would be looking for.
For
example, if you operate a B2B website that targets C-level executives, you
might want to create high-level white papers that can be downloaded and saved
to read later.
If
your business targets teens and twins, you might want to focus on frequent
updates with less text and more images and video. You’ll also want to be sure
your site is optimized for mobile usage.
Create
an editorial calendar
Once
you have an idea of who you are targeting and why, you can start to build out
an editorial calendar. An editorial calendar is a schedule that dictates when
you will publish new content and what type of content it will be. This will
help you stick to a regular schedule (it’s especially important to create new
content on a regular basis if you have a blog), as well as prevent you from
scrambling to come up with a topic for new content at the last minute.
A
few tips for creating and adhering to an editorial calendar:
Use
Outlook (or Google Calendar) – Share the editorial calendar with your
whole marketing team. Set up reminders for authors so they get a notification
when a deadline is coming up.
Consider
creating ongoing features – For example, a food blog might do a meatless
recipe every Monday. Many blogs do link roundups once per week (including this
one). Create a category page for each ongoing feature, so visitors can find all
of your Meatless Monday recipes or link roundups in one place.
Give
yourself plenty of lead time when producing more complicated types of
content, such as videos and infographics. These often need multiple rounds of
edits to perfect and can be more complicated to optimize for search.
Don’t
plan too far out in advance – Calendars often get derailed after a month
or two, due to changes in marketing goals, budgets, or staff, so don’t try to
plan out a schedule for the next year and risk wasting a lot of time and
effort.
If your business targets teens and twins, you might want to focus on frequent updates with less text and more images and video. You’ll also want to be sure your site is optimized for mobile usage.
Saturday, September 8, 2012
First Step To My Dream!
Towards blogging world this is my first step. Trust me i know a blogger must have a good skill of writing, which I have not. But I dream once i will be succeeded. & who knows you guys may like my blog. LoLzzz
Last couple of days I was searching for a suitable topic. Which
will be easier, popular, demanding or i can say more helpful? I also thought
to create a forum, and i did so. But still I was in confusion. Which
one will be perfect for me, blog or forum? Lots of confusion was roaming in my
mind.
And I know it will be a big challenge for me to make visitor
for my site, where there are lots of blogs in online.
However I am confident on myself. As we say No risk no gain:
P.
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